Description

Meet your daily essentials:

🌟Clean Sheen Cheek + Lip Color in Apple (Sheer Pinky Red).

🌟Mixed Media Matte Eyeshadow in Linen (Matte Ivory).

🌟Mixed Media Metallic Eyeshadow in Desert Highway (Dirty Gold).

🌟Spectator Sport Mascara in Black - Allure's Best Waterproof Mascara of 2023 + 2024!

🌟Clean Sheen Lip Gloss in Crystal Clear.

Ingredients

All vegan, cruelty free, clean ingredients.

View full ingredients list
Product Origin & Sustainability
  • Made in: Italy
  • Sustainability: Most of our packaging is made up of a high percentage of Post Consumer Recycled Materials, and is some of the most sustainable in the industry.
Cruelty Free Leaping Bunny Certified

Cruelty Free Leaping Bunny Certified

Vegan Friendly Ingredients

Vegan Friendly Ingredients

Clean Formulations - No Phthalates, Fragrance or Nano Particles

Clean Formulations - No Phthalates, Fragrance or Nano Particles

Ethical, Inclusive Work Practices

Ethical, Inclusive Work Practices

Recyclable Packaging

Recyclable Packaging

Reviews

4.7
Rated 4.7 out of 5 stars
Based on 10,157 reviews
91%would recommend these products
Customers Talked About
10,157 reviews
  • ST
    Susan T.
    Verified Buyer
    Reviewing
    Mixed Media Metallic Liquid Eyeshadow
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    Perfect for my older eyes

    I’m 69 years old and this eyeshadow is perfect for me. It’s easy to use and looks great! Makes me feel young again!

  • NC
    Nikki C.
    Verified Buyer
    Reviewing
    Mixed Media Matte Liquid Eyeshadow
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    Lovely subtle colour

    Pleasantly surprised by this - the colour is matte and subtle and doesn't crease or shift all day even on my quite oily skin. Surprisingly easy to blend as well - I've been using a small eyeshadow brush

  • DB
    Diana B.
    Verified Buyer
    Reviewing
    Mixed Media Metallic Liquid Eyeshadow
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    Beautiful Color

    I love this eye shadow! I am 70 years old and have mastered the metallic shadow! My husband said “ your eyes look really nice!” After 40+ years this shadow is great! I am using less makeup and it looks good. I have three different colors, So easy to apply, does not crease, In short glad I found this product! The brush they sell with these is a useful tool .

  • LB
    liz b.
    Verified Buyer
    Reviewing
    Mixed Media Matte Liquid Eyeshadow
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    transfer proof liquid eyeshadows

    I have 6 shades and both the matte and the metallic are stunning. the metallics are BEAUTIFUL on my brides especially. and they are basically transfer proof. some of the longest lasting eyeshadows ive ever worked with!

  • AG
    Amanda G.
    Verified Buyer
    Reviewing
    Mixed Media Matte Liquid Eyeshadow
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    Stays forever!

    I have never, ever used an eyeshadow before that stayed put without primer!!! You put this on and moments later it dries down and does. not. budge. I love the buildable color, the dry down is not too tight or irritating, and the product will last forever- a little goes a long way. Buying other colors ASAP.

Makeup that brings joy at the smallest expense to resources and humans.

We wanted products for ourselves that are not only clean but also sustainable and created ethically - and that were amazing formulas and that brought a smile to our face with their design.

With this laundry list in mind we started working on Gen See, setting out to make products with a color palette and design that spark joy and bring a smile to your face each and every time you use them.